I work with yacht brokers, not around them.
The broker owns the relationship. The technology should help manage it. This page answers the questions a brokerage asks before it lets anyone near its listings, its owners and its buyers.
The charter
Ten questions, answered plainly. Filter by who is involved.
Who controls the client relationship?Brokerage
The brokerage. A buyer introduced by a brokerage stays within the brokerage's relationship. YachtAddress does not contact incoming buyers, and nothing on a yacht website is designed to route around the broker.
Who receives the enquiry?Brokerage Co-broker
The responsible broker. Enquiries from a yacht website go to the named broker, or to the brokerage's CRM where one is connected. A co-broker's live presentation routes its enquiries to that co-broker.
Who controls the listing mandate?Brokerage
The central agent. YachtAddress supports the sales process under the mandate; it does not become an intermediary in the transaction.
Who communicates with the seller?Brokerage
The broker. The owner view and the monthly report are tools the broker gives the owner. Patric or YachtAddress speak to an owner only when the broker asks for it, in the broker's presence or with the broker's agreement.
Who can update the yacht website?Brokerage YachtAddress
Authorised brokers update price, location and news through Listing Pulse without a separate approval. YachtAddress remains responsible for the website, design and wider content changes.
Who receives the owner report?Owner Brokerage
The owner, through the broker. It contains visits, sources, enquiry counts, viewings and the work done. It contains no buyer names and no internal broker notes.
What is shared with a co-broker?Co-broker Brokerage
A live presentation of the yacht under the co-broker's own name and contact. The central agent sees that the co-broker's client is reading, not who the client is. Nobody captures another broker's client.
How does YachtAddress earn its fees?YachtAddress
Through published service fees for the website, Listing Pulse, hosting and listing work, on yachtaddress.com. Not through a share of the brokerage commission and not through ownership of leads.
What if an opportunity originates independently from Patric?Patric Brokerage
That is a separate matter. An introduction Patric makes on his own account is governed by a written introduction or co-brokerage agreement, agreed before anything is disclosed. Paying for a YachtAddress service never changes who owns a broker-generated lead.
What is handled under a separate engagement?Patric Brokerage
Independent market analysis (fee based, written), and fixed fee local assignments in the Gulf. Both are scoped, priced and agreed before work begins, and both leave the appointing broker as the commercial lead.
Four things that are never mixed
Different work, different structures, agreed separately. No absolute promises about commission across services, because the structures differ.
YachtAddress digital service fees
Setup and monthly fees for the yacht website, Listing Pulse, hosting and listing work. Published on yachtaddress.com.
Independent market analysis
Fee based written analysis: comparables, time on market, price position. Not paid by transaction, no listing inventory. Pricing evidence for the owner meeting.
Fixed fee local GCC assignments
Meetings, viewings and written summaries in the Gulf for an international broker, priced per case. GCC broker support.
Separately agreed introductions
Only for opportunities that originate independently from Patric, under a written introduction or co-brokerage agreement, before disclosure.
Privacy is part of the product
Client details, private documents and buyer identities are handled according to the relationship and the access rights. Owner reports show numbers and sources, not buyer names. Website traffic is never presented as proof of a buyer's identity. A visit, a submitted enquiry, an assigned broker and a recorded follow-up are four different events.
Follow an enquiry through the systemCommercial advice is not competition
Market analysis can help a broker evaluate price, positioning, comparables and presentation. It does not take control of the seller relationship. I have written critically about pricing and incentives in this industry, and I will keep doing so. That is criticism of practices, not of the people who carry the sale.
Market NotesThree situations brokers bring me
The listing has slowed down
Long days on market, a price change coming, enquiries thin. Send the public link. You get written notes on where she stands and what to change first, then, if it helps, a relaunch plan written for the owner meeting.
A new mandate
Day one only happens once. The argument, the lead photograph, the documents and her own address are decided before the first link goes out, so the first impression is the right one.
A boat show ahead
A QR code on the berth that opens her own page, personal links for the co-brokers on the dock, and a list on Monday of who scanned, who came back and who asked for the brochure.
A typical first engagement
Nothing is signed before the broker has read the review.
You send a link
The public listing. No contract, no confidential documents.
I send notes
Position against the yachts buyers compare her with, the argument she should lead with, three changes in order.
We talk, if useful
Thirty minutes, optional. What the owner will ask, what can be done before the next meeting, what it would cost on yachtaddress.com.
You decide
Use the notes yourself, or start with one yacht. The mandate, the owner and every buyer stay with you either way.
What I will not do
Written down because brokers have good reasons to ask.
- Contact a buyer who enquired through a yacht website. The enquiry goes to the broker, full stop.
- Put buyer names or broker notes in front of an owner.
- Present website traffic as proof of buyer identity or interest.
- Estimate a yacht's value, promise a sale, or put a probability on anything.
- Approach a brokerage's client for another purpose, ever.
- Take a share of a commission without a written agreement made before anything is disclosed.
Want to test this on one listing?
Send me the public link. You get written notes on where she stands and what I would change first. No contract, no confidential documents needed.